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First and foremost, the document quality of both companies is superior. Highly qualified attorneys work for both companies, so the legal documents provided by both organizations are complete, up-to-date, accurate, professional. How about price? BIG difference. Standard Legal wins that comparison hands-down, as the prices from Standard Legal are SIGNIFICANTLY LESS than Legal Zoom:
These are not small differences in price, these are GIANT differences in price. Why the big price difference? That's easy. Legal Zoom is buying EXPENSIVE ADVERTISING SPOTS on talk radio and the cable TV news shows, which add significantly to the price of their products. Rush Limbaugh, Bill O'Reilly, Laura Ingraham, Glenn Beck, CNN, Fox News, MSNBC, etc. all charge a significant amount of money for advertising. Those ad costs are passed on to the customers of LegalZoom so that the company can still be profitable. And that's why Legal Zoom's documents cost significantly more FOR THE SAME TYPE OF DOCUMENTS as those from Standard Legal. But a little "product background" is required to compare apples to apples... Standard Legal offers do-it-yourself legal forms software AND document preparation service, while LegalZoom only offers document preparation service (with three different "levels of service", thus the price ranges listed above).
The document preparation service offered by both Standard Legal and Legal Zoom requires that you answer a series of basic legal questions. Then an employee at the company posts those answers into the proper legal form templates and provides them back to you as finished documents, ready for your signature. For the SAME TYPE OF FINISHED DOCUMENTS, Standard Legal charges much less money for its document preparation services vs. LegalZoom, and SIGNIFICANTLY MUCH LESS MONEY for its do-it-yourself legal forms software. But here's an even more important point: THE PROCESS FOR COMPLETING EITHER THE SOFTWARE VERSION OR THE DOCUMENT PREPARATION SERVICE VERSION IS NEARLY IDENTICAL: THE CUSTOMER MUST ANSWER A SERIES OF QUESTIONS TO GET COMPLETED FORMS IN EITHER OPTION! The only difference between using do-it-yourself software and legal document preparation services is that YOU enter your answers directly into the legal forms when using the software, while AN EMPLOYEE of the company enters the answers you provide into the legal forms with document preparation service. A DOCUMENT PREPARATION COMPANY -- BY LAW -- CANNOT TELL YOU IF YOUR ANSWERS ARE LEGALLY CORRECT. To do so would be providing legal advice outside of an attorney/client relationship (also known as 'practicing law without a license'). The only benefit to purchasing document preparation services FROM EITHER COMPANY is that someone will check to make certain your answers are complete, that your answers make sense, that the appropriate forms are used, and that all of the form fields are filled. THAT IS ALL OF THE "PREPARATION" THAT EITHER COMPANY CAN PROVIDE TO YOU -- BY LAW! Why do we tell you all of this? We want you to know what you are buying. We want you to be an informed consumer. We want you to 'do your homework.' So carefully review the products of Legal Zoom at LegalZoom.com. Then check out Standard Legal's legal forms software. Or Standard Legal's document preparation service. And while you're at it, check out our other competitors, too. Then decide what option -- and which company -- is right for you... |
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